SERVICES

REAL ESTATE LISTINGS

Abode Copy gives potential buyers a glimpse of what their life might be like in the houses you’re selling – where they’ll stroll to for their morning coffee, the parks their kids will fall in love with, the places they’ll go to gather ingredients for dinner parties, and how they’ll use and enjoy the spaces inside the home.

Real Estate is a fast, busy industry and if you’re an agent, you’re focused on building relationships and nailing those listings and sales – not writing marketing copy.

Let me take the writing off your already miles-long to-do list. Just provide the photos, floor plans, and any mandatory inclusions or vendor notes, and in 24 hours you’ll have fresh, compelling listing copy written in your preferred format and tone of voice. I’ll research the location to get an idea of the lifestyle on offer, the schools the kids will go to, the cafes serving up the best coffee – the whole bit.

I’ve written hundreds of listings for agencies around the country and I’d love to write yours next!

  • 24-hour turnaround
  • Virtual inspections to save time and money
  • Inner-West Melbourne based
  • Servicing Australia-wide
  • $130 +GST per listing (discounts available for high-volume clients)

AGENT BIOS

Selling a home is a big deal, and vendors want to make informed choices about who they’ll trust to help them sell their biggest asset. Let me create engaging agent bios that will give them the confidence to put your agency at the top of their call list.

  • Price dependant on required format.

BLOGS AND ARTICLES

Content that entertains and engages your target audience not only reinforces your branding, but also helps to forge a relationship of trust between you and your potential clients. Give me a topic and I’ll write an on-brand article or blog for you to use on your company website or socials.

  • Price dependant on length and format, research required, and volume/frequency of blogs required.

WEBSITE COPY

If you’re in a property-based industry, you need to communicate clearly
and effectively with your target audience. Whether you’re an interior designer, an architect, a developer, or a real estate agent, the competition is strong, so your marketing needs to work as hard as you do. I’ll write your web copy in a voice that suits your brand and connects to your ideal audience.

  • Custom quoted to suit your project.

AIRBNB DESCRIPTIONS

Help your holiday rental stand out from the crowd with a description that conjures up images of a dream vacation, and gets potential renters excited, inspired, and ready to book. Once you engage my services I’ll send you a discovery form to gather all the necessary details. All you have to do is fill it in and send it back to me with your property photos and I’ll write an Airbnb listing you’ll be proud to post.

  • 48-hour turnaround
  • Virtual inspections to save time and money
  •  $195 +GST  per listing